Ovolve Health

The Problem
Ovolve Health, a pre-launch women’s fertility startup, needed to build momentum quickly. Their landing page wasn’t converting, messaging was unclear, and they lacked the infrastructure to grow a waitlist or social presence. With limited internal resources and a tight timeline, they needed a fast, effective go-to-market plan.

The Solution
Digital Style House redesigned the landing page with a clear, trust-building narrative and optimized user flow. We implemented a strategic lead magnet—a “5-Minute Fertility Clarity Assessment”—to drive opt-ins, qualify leads, and gather early user data. Simultaneously, we launched an organic social media strategy to build community and credibility.

The Results

  • 600+ high-quality applications in the first 3 weeks

  • $1–$2 cost per opt-in on just $800 ad spend

  • 500 new Instagram followers gained organically in the first month

  • A clear, scalable foundation for beta testing and continued audience growth

The client was not only surprised by the rapid traction but excited by the quality of the leads and engagement. This early momentum validated the market need and positioned Ovolve Health for a strong public launch.

 
 
Digital Style House